We are honored and lucky to have team captains who have been involved in the LA Cancer Challenge for many years. Each year, they passionately recommit to fundraising in honor of their loved ones. These are not your conventional fundraisers, so we wanted to share some of their tips, strategies, and advice in the hopes that they will help you boost your fundraising.
- Commit a few minutes each day to fundraising.
- Send at least one request every day and several on some days.
- Reach out to everyone you can think of.
- Start with a group email. But then keep the follow-ups personal. You can send updates in a group email, but once someone donates, don’t continue to email them with more requests.
- Snail mail! Is there someone you think isn’t getting your emails or isn’t responding? Send a letter in the mail. Plus, it gives a personal touch.
- Share the facts that will inspire donors. Here’s a great example of how to really show the impact of pancreatic cancer.
- Total Deaths in 2023 from Motor Vehicle Crashes: 40,990
- Total Deaths in 2023 from Gun Violence (Including Suicides): 46,728
- Breast Cancer Deaths This Year (2024): 42,780
- Pancreatic Cancer Deaths This Year (2024): 51,750
- Always customize your personal and team URL. For photos, especially if you honor more than one person, make a collage of photos to upload to your page.
- Make your own offline donation form for those who may want to or need to pay by check.
- Do not get discouraged when you don’t get a response to a donation request. Instead, continue to think of other ways to reach that potential donor.
- End your letters and emails with an impassioned plea like “Pancreatic cancer isn’t going to go away on its own, and it isn’t going to slow down, and it’s our responsibility to do everything we can because, at the end of the day, there’s no one else but us.”
Do you have any great tips of your own? We’d love to hear how you’re making a difference and what works best for your fundraising! Email us at [email protected]